Earl of East

Earl of East is creative business founded by Niko Dafkos and Paul Firmin in 2014.

A love of fragrance and a desire to build something of their own led them to develop their own line of home fragrance products, which has since expanded from just three candles to a line that encompasses, candles, incense, home mists and bath and body products, all of which are produced by us in London.

Earl of East is strongly community oriented, with their stores encompassing their values and their passion for customer-centric experience.